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Strategic Marketing for Small Law Firms: Attracting Clients & Top Talent
Effective marketing is not just about attracting clients—it’s also essential for drawing top legal talent to your firm. In today’s competitive market, small law firms must develop a strong brand presence that appeals to both potential clients and prospective employees. This session will explore key legal-focused marketing strategies tailored for law firms, including digital outreach, social media branding, client referrals, and leveraging technology to enhance visibility while maintaining professionalism. Attendees will gain practical insights on crafting a compelling law firm brand, maintaining professionalism in marketing efforts, and integrating client engagement strategies that align with best practices in legal services.
1 Participatory MCLE Credits
All
Standard
Non-Member
$65.00
CLA Member
$45.00
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We are committed to accessibility! All OnDemand programs after January 1, 2022 include closed captioning. To request closed captioning for a program older than January 1, 2022, send us a note at accessibility@calawyers.org or contact us at 916-516-1760 for assistance.
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