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When is a Generic Term Not Generic: What did the Supreme Court Unleash in Booking.com?
Intellectual Property Law; Trademark Interest Group
The program will examine the concept of genericness and its place in the “spectrum of marks.” It will then look at the USSC decision in Booking.com as well as the dissent. Finally, the program will look at the potential practical consequences of the Court’s holding on genericness, trademark registration, and trademark enforcement. The program will also include a discussion of the use of survey evidence in genericness cases.
1 Participatory MCLE Credits
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We are committed to accessibility! All OnDemand programs after January 1, 2022 include closed captioning. To request closed captioning for a program older than January 1, 2022, send us a note at accessibility@calawyers.org or contact us at 916-516-1760 for assistance.
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