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OnDemand

EU Trademark and Marketing Law – Do’s & Don’ts for Successfully Marketing Products in the EU


Intellectual Property Law Section, Trademark Interest Group
Credit(s): 1 Participatory MCLE Credits
Course Number: IP_10-23-18
Original Program Date: October 23, 2018
Duration: 58 minutes
Access: Available for 3 months after purchase
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    Category: Intellectual Property Law
    Category: Intellectual Property Law (show less)
    This webinar focuses on obstacles facing US entrepreneurs doing business in the EU. The speakers are experienced IP and marketing law experts in Germany and Sweden and will address product marking and advertising requirements, practical tips to minimize legal risks when marketing and selling products in the EU, as well as the following topics: 
    -           Typical obstacles for US entrepreneurs
    -           Requirements on branding products under EU laws
    -           Requirements on product marking
    -           Requirements on websites for online sales
    -           Liabilities and risks when doing cross-border business in the EU
    -           Do’s & Don’ts in the European market
    1 Participatory MCLE Credits

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