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It’s Not Just Counterfeit Anymore. The In-House Perspective on the Brave New World of Global Brand Protection
Intellectual Property Law Section, In-House Counsel Interest Group
When a company is trying to enforce its brands and fight counterfeiting worldwide, brand monitoring and enforcement is just the starting point, even with limited resources. Our speakers are both part of the Brand Protection team at Symantec Corporation.They will share their tips and tricks “from the trenches,” beyond standard anti-counterfeiting strategies. Topics will include grey market/parallel imports, tech scams, and license splitting.
1 Participatory MCLE Credits
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